Friday, 5 April 2013

What factors are needed for best landing page designs

If you have a perfect landing page design, it can make a difference between a deal made and a lost deal for your products and services. A disrupting website design can cause the potential clients to get stunned and move away to a competitor’s site without getting through your associate links and subscribing for your business. You must maintain an impeccable balance between attractiveness and efficiency.

A perfect landing page design must be easy to navigate. If your potential buyers are not able to navigate through your webpages, they will be trapped on a single webpage. Though that single page might be the page, you would like them to study to make your sale; it merely might not enough for them. You must make available a menu for site navigation, where your visitors will be able to find a support page, about us page, a contact us page, a home page and a sitemap link. Preferably you would like to add your associate link to in the navigation menu.

A recent trend I realize is that people are starting to utilize blogs in order to attract their potential buyers.  I actually don’t like this because users visit the blogs to only read the content published on it. These visitors normally seek free material. The main page of these blogs typically consists of only the latest stuff. Therefore, it does not involve any preselling of the potential buyers. Preferably, you need to make your website a powerful central point where the visitor’s attention is drawn instantly. So, on the main page of your website, you must make a presell copy to promote your products or services to your readers.

Keep in mind that I said presell and not sell. A wise and successful associate will most likely inform the targeted audiences to make them inquisitive and will be more interested in knowing further about the products and services that is being provided. It has been observed that a large number of individuals choose inaccurate means to presell the targeted audience and often carry out a tough sell and demonstrate to them that this is what they are required to solve their issues and to help them find what they want. It seems the effective way to warm up the targeted audiences. However, the most effective means is to associate it with the visitors in your landing page design, thus you will be able to get their reliance more than direct selling.

A great informative post by same author How to create a better landing page design for your website

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